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Club News

In Rovers We Trust lives on

3 September 2018

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Rovers are relaunching the club’s fan engagement programme In Rovers We Trust.

During the past few months supporters will have seen a number of new initiatives, as the club have responded to feedback from supporters from fan forums held over the summer:

In August the club launched a new fan park, to take place at selected match days over the season, with live music, street food and with a presenter and guest on stage.

The club have launched a new real ale from local brewery Chantry, which is available at the ground and was named as Copps’ Hopps after a fan vote.
Following a suggestion by a supporter, the club have introduced a matchday quiet room available to supporters with sensory needs.

These initiatives, have been supported by a series of unique opportunities that have been delivered to fans of the club:

  • 90 year old supporter Ambrose Vardy had a surprise birthday present of a trip to the training ground to meet new manager Grant McCann and the players
  • 20 junior supporters were invited to be part of the new kit launch, in addition to being gifted the new kit, the children were also invited to take part in a surprise behind closed doors match with the first team
  • John Marquis surprised young Rovers fan Adelaide on her 12th birthday
  • five-year old Rovers mad Tiberius Batchelor and his family ordered a takeaway from DNA partners, Domino’s and found their delivery driver to be a Doncaster Rovers player
  • Supporters travelling to the Good Friday game against Blackpool on the supporters club coaches were provided an Easter Egg each.

Group head of marketing & communications, Shaun Lockwood said “While In Rovers We Trust never really went away, it’s been embedded in our culture, what we haven’t done as a club in recent years is shout about it.

“What’s obvious given just some or our recent activity over the past few months though is that as a club off the field we deliver some really unique ideas whichhopefully show how we value our fans.

“This marks an opportunity to reaffirm the club’s commitment to In Rovers We Trust and identify how supporters can work with the club to help improve supporter experiences."


How In Rovers We Trust is being delivered at Doncaster Rovers:

Supporters Board
The Supporters Board provide a formal route for our structured dialogue as required by the EFL, the Supporters Board will meet bi-monthly in season, with minutes available on the club website.

Fan forums
Fan forums will meet once a quarter, the forums are open for all supporters to participate in and provide feedback an ideas that can help shape matchdays and the supporter experience

Meet the Owners
The club remain committed to hosting at least one Meet the Owners event per season.

Supporter survey
The club will conduct an In Rovers We Trust survey towards the end of every season to gain feedback from supporters on how we have performed across the group


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