This transfer window, Rovers are joining with Pancreatic Cancer UK (PCUK) for Cancer Deadline Day.
Cancer Deadline Day is a vital new fixture on the football calendar as the sport comes together to raise vital funds for a consortium of eight cancer charities including PCUK.
Throughout January 2021, the Cancer Deadline Day campaign is calling on all fans, players, clubs and legends of the game to help give cancer the boot – by making a donation to help charities tackling the disease.
Football fans will compete to get their club to the top of the giving table by raising the most amount of money by the end of deadline day (February 1). To make a donation, fans can back their team through a club-specific donation page, powered by JustGiving, and select any amount. They will also be encouraged to nominate five other fans on social.
As well as Pancreatic Cancer UK, Cancer Deadline Day will also support Breast Cancer Now, CLIC Sargent, Macmillan Cancer Support, Prostate Cancer UK, The Ruth Strauss Foundation, Sir Bobby Robson Foundation, and Teenage Cancer Trust.
COVID-19 has had a huge direct impact on people living with cancer, as well as on the vital fundraising for charities that support them.
New research by Macmillan Cancer Support estimates there are 50,000 ‘missing diagnoses’ for cancer across the UK, because of the disruption caused by COVID-19, with at least 33,000 fewer people across the UK started treatment in 2020, compared to 2019. This backlog of undiagnosed cancer could take 18 months just to tackle in England alone.
Diana Jupp, CEO of Pancreatic Cancer UK, said: “We’re so pleased to be part of Cancer Deadline Day and I can’t stress enough how much we need fans to get behind, not only their club, but also our teams of specialist nurses and world-class researchers. Tragically, more than half of all people with pancreatic cancer will die within three months of diagnosis – even in a ‘normal’ year. Delays to treatment during the first wave of the pandemic will have had heart-breaking consequences for people with this devastating disease and their loved ones.
To donate to Cancer Deadline Day with Rovers
selected as your team of choice – CLICK HERE
For more information, visit CancerDeadlineDay.com